I Shop Target for a Living, and I'm Eyeing These Comfy, Flattering Swimsuits for Spring Trips — From $12 (2024)

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While we still have a few more weeks left until the official start of spring, my season is already booked and busy with travel plans. Since that agenda includes an upcoming trip to Miami, it only felt right that I stock up on swimsuits now for when I hit the beach.

I headed straight to Target where I found more than 2,700 stylish and budget-friendly options, including bikinis, one-pieces, and more. With prices starting at just $12, it was easy to quickly fill up my online cart. Ahead, you’ll find my top swimwear picks from Wild Fable, Shade & Shore, and Cupshe.

Best Swimwear Under $40 at Target

• Wild Fable Twist Front Bralette Bikini Top, $15
• Wild Fable Low-Rise Cheeky High-Leg Bikini Bottom, $15
• Wild Fable Center Front U-Wire Bandeau, $18
• Cupshe Plunge High-Leg One-Piece Swimsuit, $35
• Wild Fable Scoop Front Ultra Cheeky High-Leg Bikini, $15
• Shade & Shore Tie Detail Underwire Bikini Top, $25
• Shade & Shore High-Waist Shirred Front Bikini Bottom, $22
• Wild Fable Pointelle Underwire Bikini Top, $22
• Cupshe Vintage Square Neck One-Piece Swimsuit, $33
• Wild Fable Pointelle V-Front Extra Cheeky Extra High Leg Bikini Bottom, $18
• Wild Fable Side Tie Scoop Front Bikini Bottom, $12
• Wild Fable Triangle Bikini Top with Shell Charm, $15
• Wild Fable Scoop Front Extra Cheeky Extra High-Leg Bikini Bottom, $15
• Shade & Shore Contrast Binding One-Shoulder Bralette Bikini Top, $22
• Shade & Shore Contrast Binding High-Waist Bikini Bottom, $24
• Cupshe Colorblock One-Shoulder One-Piece Swimsuit, $35
• Cupshe Black and White Stripe Criss-Cross One-Piece Swimsuit, $34
• Cupshe Cutout High-Neck One-Piece Swimsuit, $35

Cupshe Plunge Black and White Stripe Criss-Cross One-Piece Swimsuit

This Cupshe plunge striped one-piece swimsuit is a functional, full-coverage option but with the addition of a flirty plunging neckline and back. The adjustable, criss-cross straps provide added support, while the removable pads let you customize the fit to your liking. Shoppers raved over the “flattering” fit, calling it a “miracle worker” that got them “lots of compliments.”

Wild Fable Pointelle Underwire Bikini Top

This Wild Fable bikini top is a charming choice thanks to its pointelle design and front bow feature. The all-white or light blue style will accentuate your fresh vacation glow, while the underwire construction is a flattering and supportive design for those who are active by the beach or pool. It has interior lining and removable cups, too. One customer said it’s “the cutest bathing suit” they’ve “ever seen,” and another added that it’s so “flattering” and looks similar to one from a pricier brand.

Wild Fable Pointelle V-Front Extra Cheeky Extra High Leg Bikini Bottom

If you’re already sold on the Wild Fable Pointelle Bikini Top, we found the matching (and equally flattering) bottoms. The high-rise cut elongates the leg, while the design’s V-front similarly gives the effect of a longer torso. Plus, the four-way stretch fabric is comfortable and flexible to move in. Shoppers praised the style as “extremely comfortable” and said they’re “just enough cheeky.”

Shade & Shore Contrast Binding High-Waist Bikini Bottom

Shade & Shore’s Contrast Binding Bikini Bottoms, which pair perfectly with the one-shoulder top, have a high-waist cut for more coverage. The soft and stretchy material makes them the perfect choice for water sports, while the opaque material only reinforces that. Shoppers called the style a “comfortable” and “versatile” choice that feels “high quality.” Some reviewers did advise to size down, as well.

Keep scrolling to browse more swimwear styles at Target starting at $12.

Wild Fable Twist Front Bralette Bikini Top

Wild Fable Low-RIse Cheeky High-Leg Bikini Bottom

Cupshe Vintage Square Neck One-Piece Swimsuit